Hooray!!
After a few weeks of not
being in touch with our client we listened to Mark’s advice to call him. At
first we were all apprehensive on who would be the first person to speak to him
on the phone so I decided to be a team player – dialling the number and pressing
‘call’…
It was a relief when he answered, although he
asked us to ring back in 10 minutes which made us anxious if he would call back
due to past let downs. The group was getting worried as all the other groups
had been meeting up with their clients which gave us a disadvantage to our
task. This is because as a group we felt we prepared with our task and
objectives but wanted feedback from the client on our ideas and which ones are
the most effective.
Findings from the call:
·
Target market
mainly female age range 25-44
·
Set up a
Facebook page and apply content to attract customers- this can’t go live.
·
They mainly play
80’s music
·
The ‘egg hunt’
idea had been similarly used before
After the phone call we took
these ideas on board and decided that in the future we need to try and attract
mainly mothers around that age range.
After a small confusion on
whether the ethics form had been completed, we decided to re fill it again. It
was important for us to complete this from any potential risks, harms and
benefits to the participant.
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